Google Ad Challenges
Challenge #3: Keeping up with your competitors.
As you know, one of the keys in business is to stay one step ahead of your competitors. The same is true in Google Ads.
To keep an eye on what your competitors are doing, I recommend using a tool like SpyFu. You’ll be able to “spy” on your competitors’ ad copy, keyword terms, and even see how long they’ve been using certain ads and keywords. This is invaluable information you can use to improve your campaigns and give you a competitive advantage.
AIM - Advertising & Integrated Marketing
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